Kate Cox explains why Big Tech is a big target:
Concerns about big tech’s anticompetitive behavior have occasionally bubbled up for decades. But building pressure seems to have exploded coming into this year, and most major developments in the US seem to have hit just within the past six months
GAAF is Google, Apple, Amazon, and Facebook. What are they doing wrong?
Bigness by itself is not a crime, and none of the four platforms currently known to be under investigation is necessarily a monopoly in the sense the Sherman Act would have it.
Where does Apple fit in?
Much more tangible, however, is the other avenue of antitrust inquiry: how did these companies rise to the top, and how do they stay there? Is everything above board, or have any dirty, underhanded, unlawful cards been played?
More questions than answers. How will it end?
So to imagine just one future from these four Big Tech antitrust initiatives, take Facebook. WhatsApp and Instagram each boast more than a billion users. If Facebook were somehow forced to divest both companies tomorrow, the businesses might stand alone for a time. Or, more likely, they might go to other deep-pocketed buyers—buyers that, themselves, would then be subject to the tug and spin of shareholders and economic forces, and the platforms might eventually start gravitating toward each other all over again until they inevitably collide.
It never ends. Excellent read.